In 2024, enterprises must modify their advertising techniques to effectively leverage Google Ads for voice search in order to remain competitive as voice search queries are getting more conversational. This blog examines how enterprises might optimize their Google Ads campaigns for voice search ensuring that they capture more relevant traffic while enhancing return on expenditure. […]
A survey has been done recently and showed that almost 61% of marketers are now relying on AI in marketing activities, while 44% of people are using AI in content creation. Another interesting thing is that almost 19% of marketers invest 40% of their marketing budget in AI campaigns. So, it is estimated that the […]